Profile Essay on a Friend Named Matt Free Essays

Matthew Mcfadden As he yelled over the calm café everybody gazed at him, he at that point began doing a strange move and grabbed my unified eye as my odd associate. My kindred colleagues have educated me so much concerning this man being sluggish and irritating, so I imagined I had no intrigue. Be that as it may, he grabbed my eye with respect to why he was how he was. We will compose a custom exposition test on Profile Essay on a Friend Named Matt or then again any comparable point just for you Request Now His name is Matt McFadden, and starting today we are dear companions. Without realizing he trained me through his activities never to pass judgment flippantly. He wound up being perhaps the least demanding individuals to coexist with from the organization. Everybody who adores him or abhor him really want to snicker or grin when he addresses them. This new kinship among him and I affected the manner in which I judge individuals. Matt was conceived November first 1989 in the exquisite city of North Royalton. He has one more established sister especially cherishing guardians. As a little youngster, his object of worship was Jim Carrey. For the individuals who don't know Jim Carrey, he is probably the most amusing entertainer who began his vocation as a humorist. Matt, at age three, would watch his films and reenact his most amusing minutes. He would engage his family and their companions each Friday late evening acting simply like Jim Carrey. He has the normal capacity to make anybody giggle at whenever. After twenty years Jim Carrey still affects him and instructed him that life doesn’t consistently must be not kidding; presently making individuals grin is the thing that Matt loves doing. At whatever point circumstances get intense, he is consistently the one to step in and light up the occasion. Relatively few individuals can do that, yet Matt has that genuinely one of a kind blessing. At the point when he was more youthful and fell into difficulty with his folks his silly ways consistently appeared to spare him. At the point when he is in a tough situation at work, he keeps on pulling off it in view of his senseless character. I can't see how he does it. It is his regular blessing to snicker out of circumstances. While Matt is continually making individuals chuckle there is one thing that satisfies him. It is something I could never have envisioned. Around four years prior he was visiting his sister in Las Vegas, and the day they were leaving the Bellagio lodging was facilitating a show with the drinking fountain. The melody playing was called â€Å"Time to Say Goodbye† sung by show artist Andre Bacilli. It was the most wonderful sight he has found in as long as he can remember. The water would hit the dance floor with the melody beat by beat; each beat had a heartbeat of water with delightful lights shooting into the nightfall skies. It carried tears to a multi year old man’s eyes. Till this day that tune presents to him the most visual memory that makes him grin wildly. The tune not just fulfills him, it gives him a delicate side that nobody could ever accept he has. He is one of the most mindful men I have run over in my life. In any case, when anybody initially meets him nobody could ever ponder him. He falls off very solid, noisy, and to outsiders, irritating. So as to know the genuine Matt McFadden, time must be very much gone through with him. Golf is another approach to make this youngster upbeat and loose. He cherishes this game as though it were his own life. He plays each week in any event one day, some of the time more. It quiets him down and challenges him all simultaneously. Golf is a game of unwinding and quietness. Indeed, even as a golf player he makes individuals chuckle as they get disappointed with this game. He is the most joyful individual I have ever had the joy of meeting. He impacts individuals into making infectious grins any place he goes. He can turn the angriest man upbeat by breaking one of his cheesy jokes. The golf players appreciate his conversation at the course, and will constantly greet him wholeheartedly because of the delight he brings. Matt will be seeking after a vocation decision that is going to accommodate his character outstandingly well. He needs to be a paramedic, and I trust it is an incredible decision since he can make the debilitated individuals dismiss and get the agony their psyches. This previous week I had Matt over for some exploration. My dad is horribly debilitated and simply out of medical procedure. Five minutes went through with Matt, and he was moving on the floor snickering. I had never observed my dad so glad. Starting today my dad keeps on discussing the amount he needs Matt to come over and spend time with him. My dad isn't a social butterfly so that found me napping, and just demonstrates how right I am about Matt. He will consistently be a companion perpetually on the grounds that he never has motivations to battle nor have issues. To Matt, his crucial a man is to satisfy the individuals around him. The most effective method to refer to Profile Essay on a Friend Named Matt, Essay models

EverString

EverString INTRODUCTIONMartin: Hi, today we are in San Mateo with EverString and Vincent. Vincent, who are you and what do you do?Vincent: Hey, how are you doing?Martin: Good!Vincent: Welcome to the Silicon Valley.Martin: Thank you very much. What are you doing at EverString?Vincent: Im one of the Co-Founder and CEO of EverString and what the whole company is doing is the predictive analytics, helping sales and marketing teams to predict whos their next customers.Martin: Great.Martin: And what did you do before you started this company?Vincent: When I started this company, I was mostly working in finance. So I started with my career in J.P. Morgan as an investment banker. So, over there my main job was analyzing public stock and then to decide which stock we should privatize. Later on, I moved to a private equity firm, called Summit Partners that was based here in Palo Alto. In my job again, it was to analyze companies, so I was analyzing around 25-30.000 companies in about two and a half years and this is kind of merely my experience before EverString.Martin: And how did you come up with this idea of creating EverString?Vincent: Thats a good question. So, I was originally mathematics major and when I was working in finance in J.P. Morgan I applied a lot of analytic skills on the analyzing public stocks. So this is all fine, and then, when I go to Summit, I realize for a human being its very difficult to analyze 10s of thousands of private companies and there is not too much information, its not public traded, theres no revenue information. So, then I have the idea of is it possible to use national language processing to analyze companies for me, so that I do not need to go visit their website every day. And all I wanted it to do is for 10s of thousands of companies, and if youre looking at the whole US, there are in total 5 million companies that have a website, I wanted to know which company is growing, which company is more interesting, which company fits the Summit In vestment criteria. So, I started to do codings inside of the Summit and then do some trials and it works very well. And this really triggers me to think Hey, theres actually a new space to really apply the big data, the text mining, especially analyzing the unstructured data and to help business make better decisions.Martin: But still, there you analyze the companies which are growing etc., then, what is the leap towards marketing?Vincent: Thats a good question. So, when EverString was first founded, we actually focused a lot on financial institutions, so helping venture capital, private equity, investing banks and even hedge fund. So we almost turn ourselves into an algorithm trading hedge fund. And its in about last year, I got a call from one CMO and then he was the one of the friend of friend and he heard about us and asking is it possible we apply a machine learning and natural language processing engine into their company and help him to analyze his leads, which is our company , too. Initially, that surprises us because we have never been to the space. And then we did a very smart trial, we were really starting to analyze. Because to us, analyzing company and analyzing leads its actually the same thing. So we did a trial and it actually worked very well. It actually converts about 300% more conversions than the benchmark. And after that, this really opened door for us, for all of us, which back then we were all bunch of mathematicians and neural network PhDs. So once we see the work and the variable for the marketing sales team, and we realize that the market is even bigger than the financial institutions, so were starting to now go all way into the space.Martin: So now youre only focusing on the marketing set, right?Vincent: Thats right.Martin: Ok, great. How do you manage your productivity of a daily day?Vincent: My productivity actually varies a lot in different stages of the company. Early days, when we were at the seed round stage, there were not too many of us, in total we had about 10 people. So, I was basically doing, my main focus back then was focusing on algorithm design, focus on the backend architect and to focus more on getting the beta customers. But now, after Series A, our company is significantly larger, we hired 12 people in last month. And also now that we have 35 people in total and it’s much bigger team right now and we expect it to grow, like double in the size very soon. So in this case, my day was terrible. I now manage my day, I follow very strict discipline, so I get up close to 5:30am every day. I go to the gym every day just to make sure that I was well energized for the day. Then Ill finish everything, go to the office in around 7-7:30am and before everybody arrives, so from 7:30am to 9am I try to focus a lot on product review, product design and making sure all the algorithms are in good track. And then, during the day from 9am oclock to 5pm oclock, some time is not actually my time. My time is divid ed by everybody and everybody put calendar invite to my calendar. So I was mostly stay in sales meetings, marketing meetings, product reviews, algorithm reviews, backend engineering, update calls, that kind of things. And from 5pm oclock things start to cool down a little bit, Im starting to get back my time again. And then grab dinner and then go back to do reply to email and finishing the day.Martin: Ok, great. And how do you keep focus on all of the day? Because I can imagine if you have 10 open items that you need to work on. How do you focus at the specific item a certain time?Vincent: Thats a good question. I did a couple of things. One is: every month, I will write down what my top priorities are. Ill list 5 priorities to do for the whole month. And then, once I start to break it into the weekly priorities and then, this is all I have to achieve and I assure it with the top executive team in EverString. So, they all know what I will be focusing my time on. And then every day I will write down today there are three things that I must focus on and everything else is not as important as those things. Because I find out a lot of the CEOs that their mode was, what I call it, interruptive tribal. So, they are sitting there, solving issues, putting out fires everywhere. This is very tough for an young company, so we have to be really focused, so thats why I make sure I only focus on the right things. I do some meditations, and I think meditation helps a lot to, that people focus on the fundamental issues. And that fundamental issues, I ask myself every day, I ask most of the team members here, too, why we are doing EverString and why we are here. Most of the teams we hire are really top stars in all kind of industries. And then, there is no point joining a startup, so this is a question I ask myself here, why we are here doing EverString, so that really helps me to focus on what Im supposed to do.Martin: And how do you manage your team? Do you also know that t hey have some kind of 4-5 top priorities over month, are they communicated between the executive team?Vincent: Because Im a big fan of planning and I started doing my own planning for a total, like 15 years now, so since I go to high school. I plan my day every day. This is the culture that I set up in the company and I was wishing that everyone, in our weekly meetings, everybody will list down: here are the top 3 things that Ill be focusing on. And 60% of their time will be focusing on top priorities. That moved the company to the next level. 40% of the time are putting out fires, solving issues, there are a lot of unexpected things coming up. Not everybody was used to that in particular, engineer, scientist, they are not born in a world where you have so many things. But gradually, I think, after working with me for some time I think they are starting to getting used to those. We use a lot of tools internally, as well, the collaboration tools, the goal setting tools that get every body into the same page.Martin: Ok. Can you recommend a goal setting tool for example?Vincent: Yeah, so we use Asana. Were hoping everybody, theres a section everybody are putting their weekly goals, and then we will review their goals. So thats a very helpful. And Trello is another helpful tool. Trello is much easier, you can put your week into different days and everybody could review what people are supposed to do during the days. And we are building product, we use Hackpad. Its an online writing pad where people could collaborate. This is also very helpful for your team to do things and making sure people are on the same page.Martin: Ok, great.BUSINESS MODEL OF EVERSTRINGMartin: Vincent, lets talk briefly about your business model. How does it currently work?Vincent: Well, our business model is actually, if you think about it in high level, its actually very easy. We take a look at our clients customers and we find a look-like, and thats it. The biggest pain points that I find w hen I was talking with a lot of CMOs, they were like Today I know we have a lot of revenues, our revenue will grow. But if you ask them Who are your ideal customers?, this is the question where most of the CMOs dont have a clear answer. And when I ask them Who are the leads that you dont want to talk to? they are like I dont have a clear answer. So, our fundamental goal in EverString is really to use data science to help you understand who are your ideal customers and bring you more of them. So, this is kind of the general high level concept. In terms of the way how it works, its we plug in our engine inside of their CRM, marketing automation and all the internal lead capturing tools they had been using. We first analyze who are your ideal customers and who are the bad leads that you dont want to talk to. But, all the information we have is just a company name or url. This is the same thing when I was back in the finance part of the world is, back then I would have a whole list of 3 0.000 company names, and I have to do all their analysis to come up with among them 30.000 who shall I talk to. So, the same thing. Once we have that, and then we started to crawl the web, and it would focus a lot on analyzing unstructured context. So we have the technology built internally to turn the whole webpage into mathematical signals. A webpage is unstructured, a mathematical signal is structured. So, theres a lot of work internally that were doing there. Thats why, in the space that we are able to generate our features, that are around 50 times more than all our competitors. So, our predictive accuracy is much higher as well. This is generally how we had been doing in building the model. Once the model is built, and then we apply the model to do a lot of things. So we apply the model to tell to sales team, every day, when all of the leads come to the website, what are the leads you should focus on. And also try to grab more leads into the funnel, whether its upper funnel or the lower funnel. So this is generally what we are doing.Martin: Do you only tell Ok, you should focus on these leads or do you already tell some kind of story or some kind of pitch that you could use? If you see potential lead, went to a conference, and assuming that the company did not have this information before, than you could either pitch Ok, he was on the conference, maybe you can use this as our pitch for making the contact.Vincent: Yes, this is something thats important, that we have built a prototype, but we havent put into the product environment, this is in the product roadmap. Not only helping our clients to know who to talk to, but also help them to engage with them.Martin: I understand.Martin: Lets talk briefly about the corporate strategy. Can you tell us a little bit more about general overview of the product strategy going forward?Vincent: The industry we are in is a very early stage industry. In general, people call it predictive analytics, but its just very muc h like a buzz word. Its like people lets call it big data, people call it Hadoop in the early day. People call social network, its just buzz word. But, in reality what were doing is just use data science to help specifically the marketing team, that the main generation people, the inside sales team, the lead qualification team to do better on their jobs. Right now there are a few players like us that are in the space that are even early stage. And then what most of the people are doing is building the model. This is where we are right now. So, in the future, what you can imagine is, once the model is built, there are a lot of places where you could apply the model, to help them to do better lead scoring, to help generating better leads, and there are a few more things that it could help them further. So, for us, its no different. We are constantly exploring new applications that could be built based on a model we apply to the clients. So, right now we have built a few very interesti ng applications, so we are working with our clients on those, so we havent announced that yet, but very soon well be letting the world know that the superpower of the model and once it applied in the right way, whole business efficiency and your revenue will have a big boost.MARKET TRENDSMartin: Can you tell us a little bit about industry structure or the market structure in general and maybe some trends you have identified?Vincent: Yeah, sure. The way how I think about the industry is in three parts. It is data, insights, and action. If you look at three parts. So, in the general, what I call the marketing or the sales intelligent space or the sales enablement space, there are a lot of data providers. They focus on generating proprietary data and then feed it to the right customer or to the modelers like us. Then you have the middle part which is the insights, like us, like some other players that, what we focus on is building predictive model and integrating the third party data, the first party data to do a good job on telling what our audience will look like. And then theres the action part where you have the CRM, you have the marketing automation and you have the DSP-SSP part of the world that helps you to really engage with the client. So this is what I see the ecosystem of the market, but definitely the trend that I would see those three parts will come closer and closer to really even become one place. This is a very interesting trend that Ive seen happening a little bit in the market, its too early in the games, but definitely in 5-10 years down the line you will see some players that are able to handle all three things at the same time and provide end to end solutions.Martin: Ok. And what would be your estimated forecast, do you rather think that the data companies will integrate all of the other steps or do you really think that they would just organically try to build something similar?Vincent: Yeah, I think all the three parts of the industry has the potential and ambition to take over the whole industry.This is just generally true for most of the industries, so on the lower stream people wanted to go up stream, the data vendors where I see theyve starting to build models, theyre starting to even go more and more into the action part. And similarly for the people, the marketing automation, the CRM provider, they try to go a little bit backwards as well. Everybody might have a chance to win, but to me, I feel like the eventual winner, it really depends on how good you understand the real work flow of your clients and how strong team you have. Its easy to say we do predictive analytics, but its actually very hard to do it. A lot of the people that I know just basically uses Excel sheet to do some simple logistic regression, where you can do it and I can do it, its very easy. But for us, in day-one that we hire our PhDs in Stanford that focus on neural network, and they are analyzing about 10s of billions of data points they bu ild on models. So, these are the people that its very hard to get and its very hard to make them work as a team. So, we will see who will eventually win the game.Martin: Lets take a step back and talk briefly about machine learning. How does machine learning work basically for somebody who has never done it before?Vincent: You mean, for first time entrepreneur interested in space?Martin: Yes, right, for example, if Im an entrepreneur and Im interested in doing some kind of machine learning startup. What should I know, how the basic machine learning world works?Vincent: I think the basic concept of machine learning is very, very simple. It has two parts. You understand the past and you try to use this to predict the future. So, the past and the future. In the technical terms, the way how we understand the past is by building a model. We call that training set. So, we need some of the data that tells me a little bit about your past so I have to build a model of. Second thing is what w e call the evaluation. Its very important to know how good the performance was for this model. We need sort of evaluation data set to test how well the model could perform. I think for a first time entrepreneur, engineers or anyone interested to come to the space, definitely try to go watch the Andrew Ngs lecture about machine learning. Andrew Ng is famous professor in Stanford. He does the whole Coursera videos on machine learning, I think this is very helpful for people that doesnt know the space, and the other thing is more to understand where you want to apply the machine learning. Ive seen, when I was back in finance, so when I was an investor myself, Ive seen numerous companies that claimed they do machine learning. Its more like a typical failure example, you have a technology and you look for a solution. Most of the cases that doesnt work. So, Ive seen companies apply machine learning to industries that would never make any money, or to industries that are not growing, so th is is also, I think its one of the lessons that Ive learned in a hard way, as well, to really first think about what is the solution you want it to solve rather than think Im just going to run a machine learning company. I feel that might be a little bit tough.Martin: Sure. Ok, great.ADVICE TO ENTREPRENEURS FROM VINCENT YANG In San Mateo (CA), we meet the Co-founder and CEO of EverString, Vincent Yang. He shares his story how he came up with the idea and founded his company, how the current business model works, as well as Vincent provides some advice for young entrepreneurs.The transcript of the interview is provided below.INTRODUCTIONMartin: Hi, today we are in San Mateo with EverString and Vincent. Vincent, who are you and what do you do?Vincent: Hey, how are you doing?Martin: Good!Vincent: Welcome to the Silicon Valley.Martin: Thank you very much. What are you doing at EverString?Vincent: Im one of the Co-Founder and CEO of EverString and what the whole company is doing is the predictive analytics, helping sales and marketing teams to predict whos their next customers.Martin: Great.Martin: And what did you do before you started this company?Vincent: When I started this company, I was mostly working in finance. So I started with my career in J.P. Morgan as an investment banker. So, over there my main job was analyzing public stock and then to decide which stock we should privatize. Later on, I moved to a private equity firm, called Summit Partners that was based here in Palo Alto. In my job again, it was to analyze companies, so I was analyzing around 25-30.000 companies in about two and a half years and this is kind of merely my experience before EverString.Martin: And how did you come up with this idea of creating EverString?Vincent: Thats a good question. So, I was originally mathematics major and when I was working in finance in J.P. Morgan I applied a lot of analytic skills on the analyzing public stocks. So this is all fine, and then, when I go to Summit, I realize for a human being its very difficult to analyze 10s of thousands of private companies and there is not too much information, its not public traded, theres no revenue information. So, then I have the idea of is it possible to use national language processing to analyze companies for me, so that I do not need to g o visit their website every day. And all I wanted it to do is for 10s of thousands of companies, and if youre looking at the whole US, there are in total 5 million companies that have a website, I wanted to know which company is growing, which company is more interesting, which company fits the Summit Investment criteria. So, I started to do codings inside of the Summit and then do some trials and it works very well. And this really triggers me to think Hey, theres actually a new space to really apply the big data, the text mining, especially analyzing the unstructured data and to help business make better decisions.Martin: But still, there you analyze the companies which are growing etc., then, what is the leap towards marketing?Vincent: Thats a good question. So, when EverString was first founded, we actually focused a lot on financial institutions, so helping venture capital, private equity, investing banks and even hedge fund. So we almost turn ourselves into an algorithm tradin g hedge fund. And its in about last year, I got a call from one CMO and then he was the one of the friend of friend and he heard about us and asking is it possible we apply a machine learning and natural language processing engine into their company and help him to analyze his leads, which is our company, too. Initially, that surprises us because we have never been to the space. And then we did a very smart trial, we were really starting to analyze. Because to us, analyzing company and analyzing leads its actually the same thing. So we did a trial and it actually worked very well. It actually converts about 300% more conversions than the benchmark. And after that, this really opened door for us, for all of us, which back then we were all bunch of mathematicians and neural network PhDs. So once we see the work and the variable for the marketing sales team, and we realize that the market is even bigger than the financial institutions, so were starting to now go all way into the space. Martin: So now youre only focusing on the marketing set, right?Vincent: Thats right.Martin: Ok, great. How do you manage your productivity of a daily day?Vincent: My productivity actually varies a lot in different stages of the company. Early days, when we were at the seed round stage, there were not too many of us, in total we had about 10 people. So, I was basically doing, my main focus back then was focusing on algorithm design, focus on the backend architect and to focus more on getting the beta customers. But now, after Series A, our company is significantly larger, we hired 12 people in last month. And also now that we have 35 people in total and it’s much bigger team right now and we expect it to grow, like double in the size very soon. So in this case, my day was terrible. I now manage my day, I follow very strict discipline, so I get up close to 5:30am every day. I go to the gym every day just to make sure that I was well energized for the day. Then Ill finish everything, go to the office in around 7-7:30am and before everybody arrives, so from 7:30am to 9am I try to focus a lot on product review, product design and making sure all the algorithms are in good track. And then, during the day from 9am oclock to 5pm oclock, some time is not actually my time. My time is divided by everybody and everybody put calendar invite to my calendar. So I was mostly stay in sales meetings, marketing meetings, product reviews, algorithm reviews, backend engineering, update calls, that kind of things. And from 5pm oclock things start to cool down a little bit, Im starting to get back my time again. And then grab dinner and then go back to do reply to email and finishing the day.Martin: Ok, great. And how do you keep focus on all of the day? Because I can imagine if you have 10 open items that you need to work on. How do you focus at the specific item a certain time?Vincent: Thats a good question. I did a couple of things. One is: every month, I will write down what m y top priorities are. Ill list 5 priorities to do for the whole month. And then, once I start to break it into the weekly priorities and then, this is all I have to achieve and I assure it with the top executive team in EverString. So, they all know what I will be focusing my time on. And then every day I will write down today there are three things that I must focus on and everything else is not as important as those things. Because I find out a lot of the CEOs that their mode was, what I call it, interruptive tribal. So, they are sitting there, solving issues, putting out fires everywhere. This is very tough for an young company, so we have to be really focused, so thats why I make sure I only focus on the right things. I do some meditations, and I think meditation helps a lot to, that people focus on the fundamental issues. And that fundamental issues, I ask myself every day, I ask most of the team members here, too, why we are doing EverString and why we are here. Most of the te ams we hire are really top stars in all kind of industries. And then, there is no point joining a startup, so this is a question I ask myself here, why we are here doing EverString, so that really helps me to focus on what Im supposed to do.Martin: And how do you manage your team? Do you also know that they have some kind of 4-5 top priorities over month, are they communicated between the executive team?Vincent: Because Im a big fan of planning and I started doing my own planning for a total, like 15 years now, so since I go to high school. I plan my day every day. This is the culture that I set up in the company and I was wishing that everyone, in our weekly meetings, everybody will list down: here are the top 3 things that Ill be focusing on. And 60% of their time will be focusing on top priorities. That moved the company to the next level. 40% of the time are putting out fires, solving issues, there are a lot of unexpected things coming up. Not everybody was used to that in parti cular, engineer, scientist, they are not born in a world where you have so many things. But gradually, I think, after working with me for some time I think they are starting to getting used to those. We use a lot of tools internally, as well, the collaboration tools, the goal setting tools that get everybody into the same page.Martin: Ok. Can you recommend a goal setting tool for example?Vincent: Yeah, so we use Asana. Were hoping everybody, theres a section everybody are putting their weekly goals, and then we will review their goals. So thats a very helpful. And Trello is another helpful tool. Trello is much easier, you can put your week into different days and everybody could review what people are supposed to do during the days. And we are building product, we use Hackpad. Its an online writing pad where people could collaborate. This is also very helpful for your team to do things and making sure people are on the same page.Martin: Ok, great.BUSINESS MODEL OF EVERSTRINGMartin: Vincent, lets talk briefly about your business model. How does it currently work?Vincent: Well, our business model is actually, if you think about it in high level, its actually very easy. We take a look at our clients customers and we find a look-like, and thats it. The biggest pain points that I find when I was talking with a lot of CMOs, they were like Today I know we have a lot of revenues, our revenue will grow. But if you ask them Who are your ideal customers?, this is the question where most of the CMOs dont have a clear answer. And when I ask them Who are the leads that you dont want to talk to? they are like I dont have a clear answer. So, our fundamental goal in EverString is really to use data science to help you understand who are your ideal customers and bring you more of them. So, this is kind of the general high level concept. In terms of the way how it works, its we plug in our engine inside of their CRM, marketing automation and all the internal lead capturing tools they had been using. We first analyze who are your ideal customers and who are the bad leads that you dont want to talk to. But, all the information we have is just a company name or url. This is the same thing when I was back in the finance part of the world is, back then I would have a whole list of 30.000 company names, and I have to do all their analysis to come up with among them 30.000 who shall I talk to. So, the same thing. Once we have that, and then we started to crawl the web, and it would focus a lot on analyzing unstructured context. So we have the technology built internally to turn the whole webpage into mathematical signals. A webpage is unstructured, a mathematical signal is structured. So, theres a lot of work internally that were doing there. Thats why, in the space that we are able to generate our features, that are around 50 times more than all our competitors. So, our predictive accuracy is much higher as well. This is generally how we had been doing in buildi ng the model. Once the model is built, and then we apply the model to do a lot of things. So we apply the model to tell to sales team, every day, when all of the leads come to the website, what are the leads you should focus on. And also try to grab more leads into the funnel, whether its upper funnel or the lower funnel. So this is generally what we are doing.Martin: Do you only tell Ok, you should focus on these leads or do you already tell some kind of story or some kind of pitch that you could use? If you see potential lead, went to a conference, and assuming that the company did not have this information before, than you could either pitch Ok, he was on the conference, maybe you can use this as our pitch for making the contact.Vincent: Yes, this is something thats important, that we have built a prototype, but we havent put into the product environment, this is in the product roadmap. Not only helping our clients to know who to talk to, but also help them to engage with them.M artin: I understand.Martin: Lets talk briefly about the corporate strategy. Can you tell us a little bit more about general overview of the product strategy going forward?Vincent: The industry we are in is a very early stage industry. In general, people call it predictive analytics, but its just very much like a buzz word. Its like people lets call it big data, people call it Hadoop in the early day. People call social network, its just buzz word. But, in reality what were doing is just use data science to help specifically the marketing team, that the main generation people, the inside sales team, the lead qualification team to do better on their jobs. Right now there are a few players like us that are in the space that are even early stage. And then what most of the people are doing is building the model. This is where we are right now. So, in the future, what you can imagine is, once the model is built, there are a lot of places where you could apply the model, to help them to do better lead scoring, to help generating better leads, and there are a few more things that it could help them further. So, for us, its no different. We are constantly exploring new applications that could be built based on a model we apply to the clients. So, right now we have built a few very interesting applications, so we are working with our clients on those, so we havent announced that yet, but very soon well be letting the world know that the superpower of the model and once it applied in the right way, whole business efficiency and your revenue will have a big boost.MARKET TRENDSMartin: Can you tell us a little bit about industry structure or the market structure in general and maybe some trends you have identified?Vincent: Yeah, sure. The way how I think about the industry is in three parts. It is data, insights, and action. If you look at three parts. So, in the general, what I call the marketing or the sales intelligent space or the sales enablement space, there are a lot of data providers. They focus on generating proprietary data and then feed it to the right customer or to the modelers like us. Then you have the middle part which is the insights, like us, like some other players that, what we focus on is building predictive model and integrating the third party data, the first party data to do a good job on telling what our audience will look like. And then theres the action part where you have the CRM, you have the marketing automation and you have the DSP-SSP part of the world that helps you to really engage with the client. So this is what I see the ecosystem of the market, but definitely the trend that I would see those three parts will come closer and closer to really even become one place. This is a very interesting trend that Ive seen happening a little bit in the market, its too early in the games, but definitely in 5-10 years down the line you will see some players that are able to handle all three things at the same time and provide end to end solutions.Martin: Ok. And what would be your estimated forecast, do you rather think that the data companies will integrate all of the other steps or do you really think that they would just organically try to build something similar?Vincent: Yeah, I think all the three parts of the industry has the potential and ambition to take over the whole industry.This is just generally true for most of the industries, so on the lower stream people wanted to go up stream, the data vendors where I see theyve starting to build models, theyre starting to even go more and more into the action part. And similarly for the people, the marketing automation, the CRM provider, they try to go a little bit backwards as well. Everybody might have a chance to win, but to me, I feel like the eventual winner, it really depends on how good you understand the real work flow of your clients and how strong team you have. Its easy to say we do predictive analytics, but its actually very hard to do it. A lo t of the people that I know just basically uses Excel sheet to do some simple logistic regression, where you can do it and I can do it, its very easy. But for us, in day-one that we hire our PhDs in Stanford that focus on neural network, and they are analyzing about 10s of billions of data points they build on models. So, these are the people that its very hard to get and its very hard to make them work as a team. So, we will see who will eventually win the game.Martin: Lets take a step back and talk briefly about machine learning. How does machine learning work basically for somebody who has never done it before?Vincent: You mean, for first time entrepreneur interested in space?Martin: Yes, right, for example, if Im an entrepreneur and Im interested in doing some kind of machine learning startup. What should I know, how the basic machine learning world works?Vincent: I think the basic concept of machine learning is very, very simple. It has two parts. You understand the past and yo u try to use this to predict the future. So, the past and the future. In the technical terms, the way how we understand the past is by building a model. We call that training set. So, we need some of the data that tells me a little bit about your past so I have to build a model of. Second thing is what we call the evaluation. Its very important to know how good the performance was for this model. We need sort of evaluation data set to test how well the model could perform. I think for a first time entrepreneur, engineers or anyone interested to come to the space, definitely try to go watch the Andrew Ngs lecture about machine learning. Andrew Ng is famous professor in Stanford. He does the whole Coursera videos on machine learning, I think this is very helpful for people that doesnt know the space, and the other thing is more to understand where you want to apply the machine learning. Ive seen, when I was back in finance, so when I was an investor myself, Ive seen numerous companies that claimed they do machine learning. Its more like a typical failure example, you have a technology and you look for a solution. Most of the cases that doesnt work. So, Ive seen companies apply machine learning to industries that would never make any money, or to industries that are not growing, so this is also, I think its one of the lessons that Ive learned in a hard way, as well, to really first think about what is the solution you want it to solve rather than think Im just going to run a machine learning company. I feel that might be a little bit tough.Martin: Sure. Ok, great.ADVICE TO ENTREPRENEURS FROM VINCENT YANGMartin: Lets talk briefly about your learnings and advice that you can give to first time entrepreneurs. What have you learned over the last years?Vincent: Ive learned so many, many things in a past. How do I start, so the couple of things.One is I think in hiring, I made a few mistakes in hiring. And its very, very important for first time entrepreneurs to have a really strong principle and discipline in hiring. Dont hire your best buddies in your high school, dont hire your uncles and cousins just because that you know each other for 15 years. Or dont hire people because theyre just good in interview and never do reference check. So, really have a discipline in hiring. If you hire the wrong people, this could literally kill the company. Product strategy, if that wasnt right, thats fine, you could eventually pivot, but hiring could kill a company. So hiring I think is the fundamental part.And second is really to dream big. Obviously, a lot of the people say Oh, just think big! but its actually very hard to do. When Im interviewing with so many people, now we are hiring a lot of executive, and you ask them to think big, you ask them how the industry will look like. Well, it turns out most of the people do not have the capability to think big. You do not even practice. So constantly you should ask yourself the question Right now, theres Micro soft, theres Oracle, but what are the new products that could come up that could totally disrupt Microsoft? What are the new products that could disrupt the total CRM industry? What are the new products that could disrupt whatever the traditional DSP technologies? So, these are the questions you really need to ask yourself every day as a brain exercise. Thinking big is very, very important. In the past, in the early days, we actually did not think big. We tried to see, we just narrowly focused were all into this thing so eventually weve become a big ship in a small pond. We can never go anywhere. So, we would rather be, lets find the big ocean. Even if you start as a small ship, because the ocean is so big, theres a tons of ways that you could gradually become really, really big, gigantic ship.Martin: It is very interesting what you just said, because in Europe, a lot of investors say Maybe you should start in the niche market where you could create the big market share and maybe on ce in a time later on you can move to other markets.Vincent: Obviously, you need to start small. I understand, thats definitely true. But, in my opinion, you really want to make sure that industry is big enough that could have so many different players in the space and theres so much room to grow and then there are so many modules and features you could really bring to the industry. And also, industry is old enough that you could disrupt. If you really start with very, very small, without even looking at the industry, you might end up taking a 100% of the market share of the industry thats in total 5 million dollars.Martin: Vincent, you said that hiring is key, I totally understand. What are focusing on when somebody sits in front of you and you want to test whether hes the right guy or girl to join your company?Vincent: It depends on the level that Im interviewing, whether its a junior level engineer, a senior level data scientist, or executive level product officer. Ill focus on t he mid level and above, because junior level is more skill set testing, not too much on the other things. Middle and above, I focus on the mistakes that they have made. I would usually ask how many mistakes that you have made and what have you learned from your mistakes? So, if people say No, Ive not made any mistakes, I would rather see people making lots of mistakes and learn from that, even in EverString, we make mistakes, too. But this is a new space. If you dont stretch yourself too much, you will never be able to grow. This is the thing that I think I benefit the most from is always, every day to go outside of my comfort zone. Every day to try something new, because thats the evolvement of yourself, as I think is the true purpose of human beings, and I find that I learned a lot achievement by doing that. So, coming back to the hiring question, the question I always ask is How many mistakes you have made? The second question I usually ask is If I do a reference call to your sup ervisor and to your peers, what would they say about you? What are the critiques that you think they will say about you? This is really to test whether they have good self awareness of them. If you join Oracle, Microsoft, thats fine, you go there and you work, but if you join an early stage company, the things that were doing nobody have done before. For sure, we will make mistakes, but we want someone that have a very strong self awareness, that every day could reflect and know what did I do right, what did I do wrong, and with this the whole team could grow very far away.Martin: Are there any further learnings you would like to share with our audience?Vincent: I think that the other learning that I have is really just to have the courage to start, if you talk about the general starting up a company. And most of the people that, if you dare to think, and most of the people have very high safe net. Similar to my former background working finance, working Wall Street, you have relati vely high income, and as long as you dont make mistakes, you have a very safe track to be a managing director in a private equity firm or something. You have a high income but if, at the end of the day, when you die, you ask yourself what an influence did you bring to the world and you might think Maybe not too much. So, this is the one that, most of the companies that I see or my friends, their companies, a lot of them fail in the seed round. And the main reason why they fail is not because the product doesnt fit, its that founders give up. The reason why the founder give up is theyre constantly evaluating If I go to work in McKinsey heres how much Im going to make, and in company I make nothing, so every day theyre evaluating their opportunity costs and their salaries in the start. I think thats not the right way to think about it. Burn the bridge, never even think about the opportunity costs and keep going. I think thats kind of one of the strongest lesson that I learned. If you could really be committed, think about the question when you die what are the things you really leave the worlds. What are the things that really pushed the mankind and all the organizations forward, even a little tiny step? And if youre thinking this way, you will find running a company is the single best carrier in a life. Dont do consulting, dont do banking, thats the waste of your life.Martin: Great. Thank you very much, Vincent. And now you should think about what should you do in your life. Maybe start a company.Vincent: Thanks, Martin.

Scottish Strawberry Jam Demand and Supply Curves - 275 Words

Scottish Strawberry Jam Demand and Supply Curves (Essay Sample) Content: Scottish Strawberry Jam Demand and Supply curvesNameInstitutionScottish Strawberry Demand and Supply curvesFirst case: Very rainy in Scotland caused a poorer strawberry harvest than normal
Poor harvest will subsequently imply a reduction in supply. The supply curve will shift to the left causing a change in quantity demanded from Q1 to Q2. This is due to an increase in price leading to a decrease in consumer purchasing. Equilibrium quantity and price shifts to the left, quantity demanded shifting from Q1 to Q2 and price equilibrium from p1 to p2. Suppliers will be trying to contain the market to normalcy, offsetting shortages through increase in price. Second case: The jam company increased the amount of advertisingIncrease advertisement will consequently lead to an increase in demand from Q1 to Q2, and the demand curve shifts from D1 to D2. This will create a shortage in the market and as a result, suppliers will increase the price from P1 to P2 so as to contain th e market. However, the price increase will not affect the demand by a big margin as consumers tries to adjust to the new price to continue enjoying this product.Third case: The UK government has decided to subsidize all jam producers in Scotland in order to boost export.
With the subsidies, there will be increased supply of strawberry in the market. Equilibrium price will shift from p1 to p2 as suppliers will be making an effort to offset surp... Scottish Strawberry Jam Demand and Supply Curves - 275 Words Scottish Strawberry Jam Demand and Supply Curves (Essay Sample) Content: Scottish Strawberry Jam Demand and Supply curvesNameInstitutionScottish Strawberry Demand and Supply curvesFirst case: Very rainy in Scotland caused a poorer strawberry harvest than normal
Poor harvest will subsequently imply a reduction in supply. The supply curve will shift to the left causing a change in quantity demanded from Q1 to Q2. This is due to an increase in price leading to a decrease in consumer purchasing. Equilibrium quantity and price shifts to the left, quantity demanded shifting from Q1 to Q2 and price equilibrium from p1 to p2. Suppliers will be trying to contain the market to normalcy, offsetting shortages through increase in price. Second case: The jam company increased the amount of advertisingIncrease advertisement will consequently lead to an increase in demand from Q1 to Q2, and the demand curve shifts from D1 to D2. This will create a shortage in the market and as a result, suppliers will increase the price from P1 to P2 so as to contain th e market. However, the price increase will not affect the demand by a big margin as consumers tries to adjust to the new price to continue enjoying this product.Third case: The UK government has decided to subsidize all jam producers in Scotland in order to boost export.
With the subsidies, there will be increased supply of strawberry in the market. Equilibrium price will shift from p1 to p2 as suppliers will be making an effort to offset surp...

A Leader Of The Anti Slavery Movement Essay - 2041 Words

Courage is a trait that has been possessed by a lot of leaders in history, from presidential leaders to civil right leaders, to even athletic coaches, courage is used in every leadership position and is a very important trait when wanting to become a leader. Courage takes a lot of self-work you must be fully committed to your values and what you believe in before you go out and get a career like Job. Frederick Douglas escaped slavery and later became a main leader of the anti-slavery movement through all his published writings. Courageous leaders also make time for their peers and their employees because courageous leaders not only believe in themselves but believe in the team that works for them. Courage is also shown through sports form coaches to players. They are required to sacrifice some of their beliefs so their team can be one unit and work as one. They show courage day in and down out, standing up for what they believe in and their team which speaks volumes within an organiz ation. Courageous leaders seem to be the most effective type of leaders because those types of leaders relate to you or has a common interest. These leaders preach what they believe and stick to it even through tough times when it calls for them to step outside their box. Courage is defined as the quality of mind or spirit that enables a person to face difficulty, danger, pain, without fear(dictornary.com). This definition goes a long when talking about leaders, especially when you talk aboutShow MoreRelatedThe First Major Crisis Of Slavery890 Words   |  4 Pagesthe abolitionist movement changed the pro-slavery movement from the period of the American Revolution up to the American Civil War. The first major crisis of slavery began during the American Revolution. 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The struggle for black abolitionists was much more personal because they wanted to end slavery and also wanted to gain equal rightsRead MoreThe Reform Movements Of The United States Of America Essay1195 Words   |  5 PagesSlavery in the United States of America started with the arrival of the first slaves from Africa in 1619. Slavery continued even after it was abolished; it greatly influenced the events in the country. From the very beginning, anti-slavery movement and slave resistance played a big role in the efforts to uphold the values of the new, rising nation and its belief that all men are equal. Advocates for the anti-slavery movement were not united from the start; some supported gradual emancipation ofRead MoreThe Abolition Movement1079 Wo rds   |  4 Pages Abolition Movement From the 1830s until 1870, the abolitionist movement attempted to achieve immediate emancipation of all slaves and the ending of racial segregation and discrimination. Their idea of these goals distinguished abolitionists from the broad-based political opposition to slavery’s westward expansion that started in the North after 1840 and raised issues leading to the Civil War. Yet, these two expressions of hostility to slavery were often closely related not only in their beliefsRead MoreThe Abolition Of The Civil War1679 Words   |  7 PagesDuring the mid 1800s, the issue of slavery and its expansion had become a major controversial element of American history, resulting in the transpiration of the Civil War. Between the years of 1861 and 1865, conflict between the North and South had emerged, causing bloodshed at America’s most dominant period of history. Throughout the year 1861, intense conflict between the North and South over issues of states’ liberties, fede ral power, westward expansion, and slavery had impelled the Civil War. 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However, they were actually supported by a common theme, the liberation of the human spirit. This idea that all humans should be free provided the support for all of the different movements. The temperance movemen t was basedRead MoreFrederick Douglass And The Abolitionist Movement1337 Words   |  6 PagesContributions to the Abolitionist Movement Throughout the nineteenth century there was a movement that swept the upper south. This movement was the abolitionist movement which made an effort to emancipate all slaves and stop racial segregation along with discrimination. This movement led to many renowned historical figures contributing through speeches and writings with the goal of seeking an end to slavery. One of these individuals was Frederick Douglass who escaped slavery with the determination to encourageRead MoreAbolition Movement Essay1173 Words   |  5 PagesThe Abolition Movement in the United States Three very impactful leaders enter the minds of every American when discussing the abolition of slavery. Henry Highland Garnet, Wendell Phillips and the man who funded it all, Gerrit Smith. These men were undoubtably the most hardworking and well known voices of the abolition. The abolition movement began in the early 1830s and finally ended in the 1870s. The objective of the movement was to instantly put an end to slavery, discrimination and segregationRead MoreWomen s Rights Movement And Abolitionist Movements1397 Words   |  6 Pages2. There were multiple factors which linked the women’s rights movements and the abolitionist movements. Many women joined abolitionist movement as a way to enter public life and have the opportunity to talk about controversial topics. They faced criticism for addressing these controversial issues which prompted them to attempt gain freedom for women as well as those who were enslaved. They tried to use the abolitionist movement as a way to a lso gain equal rights for a women as there seemed to be

Teenage Pregnancy And Teen Pregnancy - 2488 Words

According to the Centers for Disease Control (CDC) the 2011 birth rate for teens was 31.3 births per 1000 women aged 15–19, a record low for the United States. However, there are many ways to reduce the amount of teenage pregnancies (Trudeau). The United States has a problem of teenage pregnancy occurring with the most occurring in the capital Washington D.C. where there are a diverse group of teenagers (Dawani). This shows that our nation has a problem of teenage pregnancy, but the most is in a well civilized area in our nation. Studies have shown that The highest rate of teenage pregnancy in a developed country occurs in the United States with the rate of teenagers being twice as likely to give birth compared to teens in Canada and ten times as likely as teens in Switzerland showing that a diverse population has an effect on social behaviors (Dawani). Our nation needs to find ways to decrease the alarming statistic. Studies have shown there has been a decrease in teenage p regnancies.A recent article has shown the teen pregnancy rate is down nearly 40 percent and the teen birth rate has been cut by one-third since the early 1990s, but the problem is still occurring today (Dawani). Teenage pregnancy in the United States is a problem with many causes such as lack of education from parents and the education system, media influences, and the cost of contraception used and many solutions to stop the epidemic. One cause of teenage pregnancy is lack of education fromShow MoreRelatedTeenage Pregnancy And Teen Pregnancy1664 Words   |  7 PagesTerrazas English 4 Miss Stahlecker 4 November 2015 Teenage Pregnancy According to cda.org, in 2013, a total of 273,105 babies were born to women that were in between the ages of 15-19 years old. Teenage pregnancy is a major concern in today’s society. This paper will talk about teenage pregnancy, statistics, ways to prevent teenage pregnancy, and after birth options. So why is teenage pregnancy so important? Some people are concerned about teens getting pregnant at such an early age. There areRead MoreTeenage Pregnancy And Teen Pregnancy1546 Words   |  7 PagesTeenage pregnancy is pregnancy in human females under the age of 20 at the time that the pregnancy ends. Low-income communities have the highest teenage pregnancy rates in the United States. Because of the fact that this is a very controversial issue in the United States, it is very important that most questions be addressed. Questions like, why is a teenage girl in Mississippi four times as likely to give birth as a teenage girl in New Hampshire? Or why is the teen birth rate in Massachusetts 19Read MoreTeen Pregnancy : Teenage Pregnancy1404 Words   |  6 PagesLauryn Jones Block 5 4/27/16 What is Teen Pregnancy? Teenage pregnancy is pregnancy in human females under the age of 20. 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Teenage mothers areRead MoreTeenage Pregnancy And Teen Pregnancy905 Words   |  4 Pagesâ€Å"16 and Pregnant†/ â€Å"Teen Mom† Promote or Discourage Teenage Pregnancy? (Agree/Promote) When it comes to the topic of do TV shows like â€Å"16 and Pregnant† and â€Å"Teen Mom† promote or discourage teenage pregnancy, most of us will readily agree that it in fact does promote teenage pregnancy. Where this agreement usually ends, however, is on the question of how does this promote teenage pregnancy. Whereas some are convinced that it promotes teenage pregnancy through the fame some of the young couples haveRead MoreTeenage Pregnancy And Teen Pregnancy871 Words   |  4 Pagesof do TV shows like â€Å"16 and Pregnant† and â€Å"Teen Mom† promote or discourage teenage pregnancy, most of us will readily agree that it in fact does promote teenage pregnancy. Where this agreement usually ends, however, is on the question of how does this promote teenage pregnancy. 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Most young girls should be spending their teen years hanging out with their friends, going to parties, and enjoying school, but getting pregnant soRead MoreTeen Pregnancy And Teenage Pregnancy1456 Words   |  6 Pagesteenagers (Kristof). Clearly, teen pregnancy is a concern among many people in the U.S. One way to help the teen pregnancy statistics would be birth c ontrol. Teenagers should have more access to birth control, particularly LARCs (long-acting reversible contraceptives), and be more informed about it. There are many reasons why this should be. For starters, it would help the child and the mother. It could also help the U.S. not be so high on the list of number of teen pregnancies in the world. Over time

Importance Of My Life Changing Experience In College

On august 28, 2017 my life changed completely. I began my journey as a college student. I was extremely nervous, but excited at the same time. I waited for this moment for so long. After graduating high school in 2009, I was not able to attend a University do to my Immigration status in the United States, but luckily after 8 long years the wait was over. I was able to apply to Hawaii Pacific University and immediately was accepted. I remember walking around campus feeling so old. I was a 25-year-old, college freshman, surrounded by student’s fresh out of high school. I felt so out of place. Little did I realize, that college was going to be a total life changing experience for me. It was going to change me from being insecure, about how†¦show more content†¦Second, I have learned that college is not easy. Nothing is given to you and the amount of work, sometimes can make you want to quit. I have learned that in order to achieve excellence you have work hard and sacri fice leisure times. A lot of the time I went to sleep late, editing, and typing essays. All my classes were demanding and required a lot of my time but thanks to my dedication and time managing skills, I’ve found college to be manageable. Another is that as an adult, you have to make your own schedule. You are given the freedom to pick classes as you please and I’ve found this a bit difficult. I was used to getting my high school schedule and following it. In college, you choose your classes and set your own routine. I was used to make my own decisions as a 25-year-old adult but had no idea of how to make a good class schedule for college. I found myself visiting the college advisors quite often. However, I used to see this as a bad thing, now I’ve come to realize that if I don’t understand something I have to seek help and learn how to do things related to college on my own. Third but not least, college has opened my eyes to my view of the world. It has taught me to not take life and blessings for granted. As I walk around HPU (Hawaii Pacific University) I’ve encountered a lot of homeless people. It breaks my heart to see these people less fortune than me living on the street. I thank God, each and every day for giving me the opportunity to be able toShow MoreRelatedMy Philosophy Of Professional Practice1416 Words   |  6 PagesMy Philosophy of â€Å"Professional Practice† statement My philosophy of professional practice statement is to give the maximum in work not only for the students but also for those that surround me. My philosophy is very simple to respect all people to respect me.Strive to help students think critically, facilitate learning with customized modifications, and help students use problem-solving strategies. My personal core of belief is always practiced active listening to assist the students better. 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Social Constructivism A Theory Of Knowledge - 1091 Words

â€Å"Social constructivism is a theory of knowledge in sociology and communication theory that examines the development of jointly constructed understandings of the world that form the basis for shared assumptions about reality† (). This deeply connects with education because the theory focuses on the idea that human development is socially situated and knowledge is constructed through interaction with others. In a constructivist style classroom, the focus shifts from the teacher to the students. It is not the expert sitting there lecturing to a bunch of kids and expecting them to learn the information they are spitting out at them. In the constructivist style classroom, the students are urged to be actively involved in their own process of learning and participate in a more student run process. The teacher’s role is to consider the knowledge and experiences that each student brings to the class and construct that knowledge through a process of active enquiry. 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